Archive for October, 2012

Get cooking for Christmas and into Spring

Wednesday, October 3rd, 2012

Summer has flown in a blaze of sporting glory for Olympians, and Paralympians with a final flourish in for another sporting hero in the American Tennis Open. As autumn bites and reality of winter approaches, it is time to set our minds on Christmas produce, autumn chutneys and new ideas which might get customers into our markets and the shops selling our produce.
This blog is an opportunity to encourage market producers, and customers alike. It might also attract new producers. who are vital to the future well-being of our markets as they bring new ideas and help us to expand our ranges An influx of new shareholders can act as a breath of fresh air in any business and this is especially true in Country Markets, where we can forget that there is a wealth of talent and new ideas outside, as well as inside our markets. We keep hearing about the resurgence in baking as a result of the Great British Bake Off. How many markets have exploited this interest in home cooking? It is quite interesting that whilst Country Markets has been ploughing its’ furrow for ninety years or so, one TV programme draws the attention of the whole nation to home baked goods.
Apparently bakeries are opening up all over the country in response to demand for baked goods. This is our moment to sing, shout, dance and tell everyone about our wonderful produce. There is no point hiding our light under a bushel. How many businesses offer the customer service offered by Country Markets? The cakes , bakes and savoury items? The hampers? The craft? The ( often unusual) plants ? Home cooked meals which are a lifeline for our many elderly customers? How many university students realize they could get home cooked meals for less than the cost of a takeaway pizza or fish and chips? The chances to expand our business are endless. Share your tips and ideas with others. but keep your actual recipes under your hat, they are your secret weapon these are what make Country Markets different to everyone else.
Do share your comments and ideas and tell us what your market is selling This is our free ( to you ) advertising space why not use it? You never know who will pick up on this and ask to join your market, for either direct or indirect sales.
You may also find that you will inspire new customers to try your produce. Once they have read about you they may decide to follow the Twitter and Facebook pages too. So get writing and let everyone hear about your wonderful produce.


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